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Master's Dissertation
DOI
https://doi.org/10.11606/D.27.2007.tde-23072009-161030
Document
Author
Full name
Margaret Presser
Institute/School/College
Knowledge Area
Date of Defense
Published
São Paulo, 2007
Supervisor
Committee
Citelli, Adilson Odair (President)
Franco, Marilia da Silva
Russo, Rita Margarida Toler
Title in Portuguese
A recepção das mensagens televisivas e a construção do sentido: uma experiência
Keywords in Portuguese
Mediações
Mídia-educação
Recepção
Sentido
Televisão
Abstract in Portuguese
Esta dissertação relata e analisa uma experiência de mídia-educação realizada em uma escola particular da cidade de São Paulo, com um grupo de 22 alunos de 13 a 15 anos de idade no mês de junho de 2006. A proposta foi investigar as estratégias de produção de sentido adotadas pelo grupo de alunos, bem como as possibilidades de introdução de projetos de mídiaeducação nas escolas. Para isso, o trabalho se baseou na teoria das mediações, desenvolvida por Guillermo Orozco Gómez e Jesús Martín-Barbero. A pesquisa permitiu refletir sobre os diversos elementos que interferem na produção de sentido e verificar algumas condições necessárias para que um trabalho de mídia-educação possa ser realizado no ambiente escolar.
Title in English
A recepção das mensagens televisivas e a construção do sentido: uma experiência
Keywords in English
Meaning
Media-education
Mediations
Recepcion
Television
Abstract in English
This dissertation describes and analyses an experience of media-education that took place in a private school in São Paulo, with a 22 students group of 13 to 15 years old in june 2006. The purpose was to investigate the meaning-making strategies adopted by the students group, as well as the possibilities of introduction of media-education projects in school. To achieve that, the work was based on the mediations theory, developed by Guillermo Orozco Gómes and Jesús Martín-Barbero. The research lend to reflections about the various elements that interfere in the meaning-making and to verify some necessary conditions to a media-education work in a educational environment.
 
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Publishing Date
2009-09-24
 
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