Oliveira, Jorge Henrique Caldeira de
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Title
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Document
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Differences in visual attention and attitude towards different types of ads: a study...
The endorsement of celebrities in advertising from the perspective of Neuromarketing...
Brand recall in advertising with sex appeal: a research with press advertising using...
Effectiveness and visual attention in in-stream ads
Neuromarketing applied to sport sponsorship: na experimental study applying the ...
The consumer experience journey in collaborative consumption transport apps: application...
Effect of emotion induction on visual attention in beer advertisements: a study of...
Digital influencers and native advertising in Instagram: a neuromarketing study on...
The neuromarketing and communication effectiveness of awareness of alcohol consumption...
Organic and Sponsored Ads: online purchase intent and visual behavior study
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Results: Displaying 10 of 10 on page 1 of 1