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Master's Dissertation
DOI
10.11606/D.8.2014.tde-30042015-185905
Document
Author
Full name
Rosangela Aparecida de Queirós
E-mail
Institute/School/College
Knowledge Area
Date of Defense
Published
São Paulo, 2014
Supervisor
Committee
Soares, Marcos Cesar de Paula (President)
Aleixo, Antonio Marcos
Gonçalves, Marcos Tadeu Fabris
Title in Portuguese
Do sonho americano à forma mercadoria: uma leitura de Zelig de Woody Allen
Keywords in Portuguese
Forma-mercadoria
Sociedade do Espetáculo
Woody Allen
Abstract in Portuguese
O objetivo desta dissertação é apontar para a duplicidade narrativa a partir da qual a história Zelig (1983) é contada. Por um lado, tem-se um narrador tradicional de um documentário em voz over, no entanto, sua forma de narrar acaba por revelar aspectos deste gênero como produção dentro da Indústria Cultural. Por outro lado, tem-se outra instância narrativa, conhecida como autor implícito, que coloca elementos em cena para que o espectador consiga ter uma leitura totalizadora da obra. Ademais, o filme Zelig, como produção cultural do início dos anos 1980, revela os desdobramentos e consequências de viver segundo uma ordem social pós-moderna. Observa-se, dentre outros fatores, a forma-mercadoria dominando todas as instâncias da vida social, além da espetacularização da sociedade presente em diversos aspectos da vida moderna.
Title in English
From the American dream to the commodity-form: a reading of Woody Allen's Zelig
Keywords in English
Commodity-form
Society of the Spectacle
Woody Allen
Abstract in English
The aim of this dissertation is to point to the narrative duplicity from which the story Zelig (1983) is told. On the one hand, there is a traditional voiceover documentary narrator, however, his way of narrating ends up revealing aspects of this genre as a production within the Cultural Industry. On the other hand, there is another narrative instance, known as implied author, who adds elements in the scene so that the viewer can have a totalizing reading of the work. Furthermore, Zelig, as cultural production from the early 1980s, reveals the ramifications and consequences of living according to a post-modern social order. We observe, among other factors, the commodity-form dominating all levels of social life. Moreover, the spectacularization of this society found in many aspects of modern life.
 
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Publishing Date
2015-04-30
 
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